Research &
Development
“HOLD” passionately mixes art with material to produce the most inspirational door handles, cabinet and door holders and knobs, and exotic bathroom accessories in high-grade material. Our decorative hardware product line embodies unmatched innovativeness and the highest level of dexterousness.
CONCEPT
Idea Generation
Our R&D team is relentlessly researching and developing future generation ideas and products. Being ahead of time, our R&D personnel are largely inspired by future market trends and continually strive to develop the products around human aspirations.
RESEARCH
Assess Market
By intensively coordinating with the sales and marketing team, our R&D department assesses the customer behavior and the changing trends of the market. This enables them to collaborate efficiently with the production department to tailor innovative products and solutions accordingly.
ANALYSIS
Business Analysis
This exercise is carried out cohesively between our R&D team, the management, production department, and sales and marketing division. From production to profitability, every aspect is minutely analyzed much before reaching out to the end user.
DEVELOP
Product Development
Our R&D team is well aligned with our production division to manufacture world-class handcrafted products for our affluent customer base. At every level of production, the quality management system is well adhered to, to maintain the grace and recognition of HOLD.
LAUNCH
Product Launch
To ensure the successful launch of our products, a proper marketing plan is chalked out, followed by sales training, distribution plan and marketing collaterals and setting up of the pre launch date.
